Founded by Todd Greene in 1997, the brand replaced traditional straight-stick razors with a patented design that turns your finger into the handle. This keeps your palm in direct contact with your scalp, allowing you to seamlessly shave by feel without needing a mirror.

The bold, new design was quickly adopted and became one of TIME magazine’s “Best Inventions of the Year” in 2000. More awards followed and HeadBlade was chosen to be part of the collection of the Museum of Modern Art in New York City.